Mt Cook Alpine Salmon Wins 2011 TVNZ Marketing Award

Mt Cook Alpine Salmon Ltd was the sole South Island winner in the 2011 New Zealand Marketing
Awards, winning the prestigious Transformational Marketing Award.

"Transformational marketing is about changing a whole marketing category, and transforming your business at the same time," says Mt Cook Alpine Salmon CEO, Geoff Matthews. "This award recognises the enormity and courage of what we achieved internationally with our Saikou SushiGrade Salmon.".... 

Click to view the complete Media Release here